Iberia has introduced a ¡®dynamic¡¯ digital boarding pass that automatically updates in response to last-minute operational changes, the Spanish carrier announced on Wednesday (2 July).
The new feature will see boarding passes updated ¡®in real time¡¯ to reflect seat or gate changes and cabin upgrades, the carrier said. Travellers will receive a push notification on their mobile device as well as an email when changes are made.
The update is available via the carrier¡¯s mobile app and is compatible with Apple and Google digital wallets.
In June, the carrier also launched Iberia GPT, a conversational trip planning assistant within ChatGPT.
The moves come after the carrier recently reshuffled its leadership to sharpen focus on customer engagement in line with its Flight Plan 2030 growth strategy.